Making the Most of the Client/Agency Relationship

Jones Lundin Beals is a consulting firm that specializes in helping companies find, compensate and productively manage marketing communications agencies. Our mission is to help our clients maximize the productivity and value of their agency relationships.

Our services include:

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JLB has been assisting the ANA for nearly twenty years with this exclusive, comprehensive overview of agency compensation trends and practices. This survey, along with JLB-authored guidebooks on agency search, agency compensation and agency performance evaluation are available through the ANA at www.ana.net.

JLB has authored the first two of this one-of-kind survey with the Association of National Advertisers, and will be assisting the ANA with the latest survey early in 2009. Mary Conrad, GM of JLB Chicago, authored the last two reports and will author this third edition. If have questions about your interactive agency's compensation, please contact us.

JLB's global consulting alliance with R3 in the Asia-Pacific region and Agency Insight in Europe and the Middle East is paying dividends. Our team joined together to assist Johnson & Johnson with its global media agency review, to assist a leading global financial services firm with its global media agency selection and compensation, a global travel marketer with a business-to-business agency search, and numerous other clients with their global agency compensation. For more information on our global services and experience, please contact us.